Inorbit

Inorbit was celebrating World Environment Day by creating a huge art installation (workshop) made completely out of trash. The campaign named Trash Gets a New Face was initiated across Inorbit Malls Malad, Vashi Hyderabad and Banglore, which also is celebrated globally as World Environment Day. The message of the campaign was to give an innovative approach to the waste all around us, as the campaign revolved around creating communication made out of trash. To help grab attention, various masks were created out of different trash materials like plastic bottles, oil cans, wires cardboard etc. The mask helped to catch eyeballs. These were made for promoters to wear, carrying the cardboard with the campaign message-˜Trash gets a new face